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what’s performance marketing

Performance marketing is a digital marketing strategy that’s driven by results. It’s ideal for companies that are looking to reach their audience at scale, because payment is based on how users interact with the content. How Performance Marketing Works Advertisers put their ads on a given channel (see more on top performance marketing channels below), and …

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The Rise of Digital Marketing in 2023: How Online Marketing is Taking Over

The Rise of Digital Marketing in 2023: How Online Marketing is Taking Over IntroThe digital revolution has changed the way we communicate, interact, and even how we do business. In the coming years, digital marketing will become increasingly important in all areas of our lives. As we move towards 2023, online marketing and digital marketing …

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